Personal Style Should Be Personal

“ALL I CARE ABOUT IS THAT EVERY WOMAN WHO WALKS OUT OF WRABYN FEELS BETTER THAN SHE DID WHEN SHE WALKED IN."

– WENDY RABIN, Founder and Fashion Director 

The wrabyn experience

Wrabyn was created to reinvent how women shop, by offering complimentary styling services to every guest who walks through our doors. It’s a place where you’ll always be greeted with a smile, and given the freedom and space to explore, play around and discover something new. The personal stylists at Wrabyn are here to listen, advise, adjust and nurture who you are and who you see yourself becoming through your style identity. Here, you can expect kindness, friendship, honesty and fun. The best compliment we’ve ever received is that Wrabyn is “my happy place.”  We hope it will be yours! 

A Letter From The Founder

After taking a break from the workplace, I was looking to jump back into my fashion career. As I started searching for my new career wardrobe, I found it very frustrating. My body had changed after having my baby, and it was difficult for me to carve out that personal style that made sense to me at my age and in my body space. I noticed there was nothing for the early 40s professional woman who wants to have style, wants to feel current, and wants to have her own stamp on how she presents herself to the world.

Despite my decades long career in fashion, it was so difficult for me to re-establish my style in a new life space, I knew it must be even harder for women who don’t have the professional experience that I do. So, I got to work.

I spoke with countless friends, and learned that the idea of curating a personal wardrobe for the workplace and for everyday life is intimidating, scary and stressful for most women. Wrabyn was built for the women who felt ignored by the fashion industry. 

Wrabyn is truly more than a boutique — we offer personal styling services and most importantly an empowering environment where women can feel safe to explore what makes them feel confident from the inside out. 

Happy shopping! I can’t wait to meet you.

–WENDY RABIN